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Mr. Ayub Kalaff

Healthcare Strategy - Business Development - Healthcare Technology - Operations

Ayub Kalaff has over 15 years of diverse healthcare experience working in the USA and Middle East. A psychologist from Johns Hopkins University, Ayub is a result- focused professional offering a good mix of healthcare strategy, business development and management.​

He has worked in Gulf since 2003 in the healthcare sector setting up outpatient clinics, home healthcare services, implementing EHR solutions, and launching the first primary healthcare gate-keeper solution in the region handling business development and marketing for the leading reference laboratory.


Ayub is a strong believer in information technology and its positive impact on aligning stakeholders in the healthcare domain in order to improve clinical outcome, a win-win solution for both the payer and the consumer. He has worked closely with key stakeholders in the Middle East healthcare industry, such as international and local insurance companies, healthcare brokers and third party administrators (TPAs). Ayub has successfully implemented 24-7 Physician Help Line solutions, EMR solutions, Absentee

Management Programs, Chronic Disease Management Programs, Company Wellness Programs and on-site Company Doctor. Ayub extensive experience in Greenfield projects combined with his entrepreneurial spirit has given him firsthand experience with the many challenges and opportunities healthcare operators, payers and consumers face in the region.



  • Healthcare Strategy Planning

  • Business Development

  • Operations Management

  • Greenfield Project Start-Ups

  • Entrepreneurial Experience


  • Healthcare Consulting

  • Product Development and Testing

  • Healthcare Technology / EHR Implementation

  • Mental Health Expertise  

  • Insurance / TPA Expertise

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